Conference Humiliation: They're Tweeting Behind Your Back - Technology - The Chronicle of Higher Education

November 17, 2009

Conference Humiliation: They're Tweeting Behind Your Back

By Marc Parry

Tweckle (twek'ul) vt. to abuse a speaker only to Twitter followers in the audience while he/she is speaking.

Conference speakers beware: Twecklers are watching.

They're out for blood.

And you may be their next victim.

Once upon a time, conference goers could do little more than passively fork their cheesecake when a snooze-inducing keynote speaker took the podium. No longer. The microblogging service Twitter is changing a staple of academic life from a one-way presentation into a real-time conversation. Flub a talk badly enough and you now risk mobilizing a scrum of digital-spitball-slinging snark-masters. This is from a higher-education conference in Milwaukee:

  • we need a tshirt, "I survived the keynote disaster of 09"

The Twitter "back channel" can be a powerful tool to quickly knit a gathering of strangers into an online community, a place where attendees at meetings broadcast bits of sessions, share extra information such as links, and arrange social events. But the same technology can also enable a "virtual lynching." That's the phrase one twitster used to describe what happened at last month's HighEdWeb Association conference, an event that has gone down in social-media history as perhaps the most brutal abuse of the back channel yet.

The setting was a midday keynote speech before some 400 college professionals in Milwaukee. The presenter was David Galper of the now-defunct online music service for college students, Ruckus Network. The Twitter reaction as he spoke included the T-shirt suggestion, and continued:

  • it's awesome in the "I don't want to turn away from the accident because I might see a severed head" way

  • Too bad they took my utensils away w/ my plate. I could have jammed the butter knife into my temple.

Perfect conditions propelled this Twitter torrent: a speaker who delivered what was apparently a technically flawed and topically dated talk to a crowd of Web experts who expected better. They reacted by flaying him with more than 500 tweets in one hour. The onslaught grew so large that it went viral—live. The conference became one of the most popular topics on Twitter, meaning strangers with no connection to the meeting gaped at Mr. Galper's humiliation when they logged onto their home pages. One consultant who coaches academics on public speaking now uses the disaster as a what-to-avoid case study.

And it all started at 11:59 a.m. with one measly, harmless, innocent tweet, a dig at Mr. Galper's hard-to-read PowerPoint slide: hella drop shadow.

"You just start down the slippery-slope mentality," says Michael P. Fienen, Web marketing manager for Pittsburg State University, in Kansas, who was ferociously egged on by the zap-Galper twitmob—@fienen! @fienen! @fienen!—and now admits he may have gone too far. “Twitter makes it very slippery and very steep.”

The Great Galper Fiasco blitzed the blogosphere, but other examples of less dramatic Twitter rudeness and goofing now surface regularly.

Take the recent National Association of Science Writers meeting in Texas, where the trigger was a tweet about a Purdue University climate researcher’s black-on-black Nehru jacket. One listener followed with a question about who was cuter, Kevin R. Gurney, the speaker, or Virgil Griffith, a California Institute of Technology graduate student who gained fame for developing an online tool to catch self-interested parties polishing their own Wikipedia entries. The Twitter back-channel conversation degenerated from discussing carbon emissions to evaluating “studmuffins.”

  • I’d have to say Virgil. But I wouldn’t kick either of them out of bed, so to speak.

  • Gurney. Virgil’s prac underage!

  • 10 yrs. ago, Karen produced calendars with male scientists in sexy poses (none w/less than speedo on) ran out of talent.

The twitiquette continues to evolve, as people experiment with different strategies to handle the back channel.

One conference tried to squelch it by publishing social-media “courtesy” guidelines in the program: Don’t post during talks. Don’t “oversimplify” speakers’ remarks. Don’t make personal comments.

Some fight back by publicly calling out twecklers. That’s the approach Jonathan P. Bacon took in response to impatient audience members who grumbled about being forced to listen to “boring old men receiving an award” during a ceremony that preceded Lawrence Lessig’s keynote at this month’s Educause conference.

“It’s a little bit like talking while somebody else is talking,” says Mr. Bacon, director of the educational technology center at Johnson County Community College, in Kansas. “People need to be polite about the tweets and the chatter that go on in the back channel. I think people forget that what they say goes to a larger audience.”

Others suggest embracing the back channel by monitoring it during presentations. Some conferences actually broadcast the Twitter feed on a screen as the speaker talks, which has two advantages. Speakers can use it to interact with the audience and take questions. And the audience is less likely to step out of line if the feed is running in the room for all to see rather than hidden in the snarky glow of a private laptop screen.

Purdue University has produced a technology that makes tracking the feed even easier. Called Need4Feed, it displays the most popular tweets at conferences. Steven W. Tally, a strategic marketing consultant at the university, points out that people are accustomed to commenting about articles they read online. Now they want to comment in real time about speakers, too.

“We’re going to have to get used to the fact that you’re not speaking to a group now—you’re really leading a conversation,” Mr. Tally says. “And if you’re not listening to the other people who are participating in that conversation, it’s not going to have a good outcome for you.”

You may even end up on a T-shirt.

By 1:34 p.m. on the day of Mr. Galper’s twit-slaughter, someone had already visited the Web site CafePress, mocked up a shirt called “Twitter Disaster,” and shared it with the conference. Its message: “I Survived The #heweb09 Keynote.”

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Posted 23 days ago

CRITICAL MASS: Harington is stilled; his music plays on

Arkansas writer and Fayetteville resident Donald Harington died Nov. 7. The critically praised author, known for his layered novels set in the Ozarks, was 73 years old.

— EDITOR’S NOTE: Arkansas writer Donald Harington died Nov. 7. Philip Martin’s column today is his tribute to the man described as “America’s Greatest Unknown Writer” by Entertainment Weekly magazine.

We are bereft. Donald Harington is dead. Not since Beethoven has a deaf man made such music.

We can’t say how he did that, so let us imagine: It begins with seeing, with finding and sorting with some magpie instinct, to collect that which is sharp and interesting ... to apprehend the shadows and hauntings, the nuance of the human heart.

Maybe the compensatory rumor is true. Maybe when the deafness descended on 12-year-old Donald his eyes grew more acute, he began to see more, to notice and retain, to read the gestures and to feel the beat of the language that rained all about his dry eardrums.

Maybe he watched and saw, insulated in his enforced stillness, catching the gist (and more) of what is unsayable but true.

We don’t know, but it is a reasonable guess. What we do know is it takes stuff like courage to gin what you’ve gathered through that black box in your head we might call the novelistic imagination, to process it and drizzle it, hot and vital, like blood on white sheets.

Check that - Harington was no action painter, no Jackson Pollock drizzling on his canvas. Some writers, they write like that, it all comes out like forensic blood splatters on the wall (the writer’s palm print inevitably, incriminatingly, on the bedpost) and sometimes you can get caught up in the surge, the adrenaline pull that pushes forward and drafts you along.

Harington was not that kind of writer. He was a painterly writer, a painter who knows how to render. He did a house and it was a house more real than most of the houses banks hold notes on. It’s more than a house too, because Harington built his worlds - there’s more than one, though they have the same name - of haunted stuff.

How he did it was his business, maybe a trade secret, maybe a dead art or something as inexplicable as a knack. It is harder than it seems - plainsong wrought a passion of selfdoubt and deep worry.

In every story that was written about Harington there was note made of the fact he wasn’t rich from writing, that he was not the big deal bull genius with movie deals and an entourage of bare-chested Chinese boys to bear his silk litter aloft. Fred Chappell, the poet and critic, famously called Harington “an undiscovered continent” and everyone repeats it because they wish they’d thought of it, because it seems apt and wise.

Because if you read Harington - and admittedly not everybody has - you start to understand pretty quickly that he is large, he contains multitudes, that there’s a Yoknapatawphaesque universe looming within his work. It’s not that he’s undiscovered - Harington has been tracked over and mapped by a few discerning readers.

Not that it’s such a chore hiking the great unknown Harington; it’s beautiful country, but it’s a long way. It’s not a small continent and it has lots of mountains and when you get way up there in the rarefied air, you can get loopy. Giddy. Free to think it all through again.

You can find yourself feeling a little bit like Nail Chism in The Choiring of the Trees (1990), making that long walk back to Stay More. Harington isn’t rough going in the way a lot of the other guys who fool around with this metafiction stuff can be, but he isn’t all about reassuring whatever readers he may have either. Things can go nasty with Harington; they can get irrevocably black quick. Like life.

The problem with deconstructing Harington is roughly the same as deconstructing a butterfly. You can pin it to a board, you can stretch out the wings for inspection, but in doing so you extinguish the animating force. On the examination table, Harington becomes more and more like any other writer, any other stringer-together of words in English. You learn nothing from diagramming his sentences or charting his plots; you pull the flesh away from the skeleton and you’ve got meat and bones but buddy, the soul done fled.

Reading Harington requires an act of faith - you have to believe in the invisible and ineffable, in the evanescent quality that makes us all more than a complicated adventure in chemistry.

You have to believe in the final irreducibility of things like a writer’s voice, like his ability to aspirate - to breathe life into - his characters. You have got to believe that language, when it’s done right, is real music, and that the rhythm and the phrasing and the voice have to work together and that there’s a genuine mystery to the why and how of it that can’t be properly taught.

But maybe you can feel it. Maybe it crosses the back of your neck like a cool holler shadow or catches you up in your throat and makes something hot and moist develop in your eye. Maybe it rings some tuning fork in you, makes it shiver like a crazy bone, just the way the old codger rammed those two unexpected words together - like a kid playing with his toy fire trucks - and sparks fell out.

It’s like any mind trick. You’ve got to make yourself available. You’ve got to be willing to start walking, to pick up your bindle and hobo it through Harington, maybe not knowing much about Newton County or the Ingledews or that crazy Russian fellow who wrote the dirty book about the little trampy girl. You have to be willing to get lost in Harington.

For decades some of us have lived in expectation of the next Harington, and the good news is the work persists. If you don’t know about him, it’s not too late - you can buy yourself some of his novels and see for yourself. All critics can really do in the face of a talent like this is go, “Oh, wow, this guy is smarter than I am and he writes better too.”

And that’s sometimes hard for critics to do, though they do tend to do a better job with Harington than they do with some others. Even so, any honest writer will tell you that a book review or a critical essay is just another opportunity to write, to show off, which leads one to wonder how come Harington never seemed to be doing just that.

He was simply always there, a tender, patient and sometimes wicked god, beaming down mostly beneficence on his creation. I looked into my copy of his most recent book, Enduring, last night. Though I miss him, he’s still there.

This essay is based partly on a piece that ran in 2004.

E-mail:

pmartin@arkansasonline.com

Style, Pages 29 on 11/17/2009

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Posted 24 days ago

Interview with a Vampire

> In the interest of not wasting anything, here are my answers to> questions recently submitted to me by a college student who's writing> a paper.


> Q. What do you think is the biggest difference between a professional> film critic and the average movie-goer?

A. Experience. And being charged with thinking (and writing)critically about the experience of seeing a movie. Most people don't goto the theater to work or are even in the habit of examining why theyrespond to movies the way they do. Obviously I look at movies a littledifferently than the average person, who may see 10 films in a theaterevery year and isn't required to have an opinion about them.

The more interesting difference may be that critics are trained (orshould be trained) to bring the full range of their life experience(including but not limited to classic "book learning") to bear on theiranalysis of a film. Regular people are free to accept the conventionsof movies more or less thoughtlessly, while critics -- or at least goodcritics -- retain a certain journalistic skepticism about what they'rebeing fed. All in all, I think it's more interesting to know more aboutthe stuff we consume, though I'm sure some people would disagree.

There's also a very real element of performance in writing a review;while some people dismiss critics as peacocks looking to show how smartthey are, no one sits down at a keyboard to write for publicationwithout aspiring to the affection (or respect or perhaps evenopprobrium) of his putative audience. A critic is in some sense anaspiring artist as well as consumer advocate/reporter.

Or at least a critic ought to be.


>
> Q. Do you consider those viewers when writing your reviews?

A. I consider readers, people who may or may not have seen the film inquestion and who may or may not have an interest in seeing it.Newspapers in general make a mistake when they chase after audiences ofpeople who don't read rather than servicing the people who do -- thewhole trend toward shorter, more breathless TV-style journalism innewspaper was wrong-headed and is to some degree to blame for thedown-slipping of expectations and general literacy in this country (andprobably the world). People aren't getting stupider (they gettingsmarter) but they are becoming less literate because there's less of aneed to be fully literate these days. And the greater shame of that isthat we are losing our ability to enjoy subtler sorts of jokes andricher veins of meaning.

So if you're asking me if I take the limitations of some would-bereaders into consideration when I write, the answer is no. I write fora mythical "people like us," a cohort of reasonably literate,reasonably alert people who can take a joke and glean things fromcontext. I ma a fairly careful writer who agrees with Bauldelaire thatsynonyms are mythical and with Martin Amis that writing is a waragainst cliche. I simply try to do the best I can with what I've got

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Posted 25 days ago

The Candidate and His Earring - Manage Your Career - The Chronicle of Higher Education

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Posted 25 days ago

Taylor Swift’s Fearless Platinum Edition

Taylor Swift
Fearless (Platinum Edition)
Big Machine
C+

Look, it’s not Taylor Swift’s fault that we’re in the state we’re in; areality show-driven market that has so warped the way most peopleperceive music and performance that its impossible to dislodge an“artist’s work” from its attendant corporate marketeering. Anything aresponsible person invested in the emotional connections popular musiccan sometimes provide can say about such vacuum-formed crimes againsthumanity as putative Platinum Editions of anything is bound to bereceived negatively by the hordes who love the 19-year-oldmultiple-Grammy and CMA winner (and, in the words of Leonard Cohen,don’t really care for music). So I’ll just say this: Taylor has giftedus with six new songs, more than 50 photographs from her Fearless 2009tour, a beautiful new collector cover, and on the DVD, all of thevideos from the hit singles and “tons of new Taylor video footage.”Whoop de doodle damn do.
Frankly, while there’s never any excuse for being rude, I wish Kanyehad interrupted these sesssions.

— Philip Martin

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Posted 26 days ago

Ólafur Arnalds - Ljósið (Official Music Video)

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Posted 26 days ago

On Anne Pressly

Living decently even in ordinary ways

— We are, I believe, pretty much what we seem to be.

There are exceptions, of course, hypocrites and smiling assassins, sociopaths who somehow manage to pass as ordinary quiet men who kept to themselves until the day their floorboards are pulled up to reveal the grisly byproducts of their existence. It happens.

But most of us are who we will ourselves to be. Some of us are more introspective than others, more given to questioning the authenticity of our feelings and pangs of existential dread. But we are defined by what we do in the world, not by prattling internal monologues. Motives matter less than effects: Give money to do-gooder causes and you are charitable. Comfort a crying child and you are being kind. Apply your attention and care to the needs of a fellow creature and you are loving.

While there may be a real and persistent voice inside you announcing your uniqueness and indestructibility, the evidence of the world contradicts those notions. You are special only to the extent that your life is a mathematical improbability, you are as dispensable as any of the funny names in the musty old books. What your heart tells you is not always correct-the world does not recognize your exceptionalistic claims. The world knows you only through your deeds.

Practice living decently and you become decent, no matter what mad bats flap in your heart.

Idid not meet Anne Pressly until the Thursday evening before the Sunday night she was murdered. We exchanged a few words at a charity event called Paws on the Runway; she was one of the emcees and our puppies were canine models.

Though I didn’t know Anne, I was very aware of her. We had many mutual friends. She made her movie debut the week before, playing a TV commentator obviously modeled on Ann Coulter in Oliver Stone’s movie W. Though the role was small, she’d made an impression with her few moments of screen time and there was a general burble of excitement around her. People were genuinely proud of and happy for her: No one seemed to doubt that she was special, the sort of person to which extraordinary things happen.

I cannot pretend to know more than I do, but I have never observed a situation where there seemed to be such consensus about a public person’s virtue than there was about Anne Pressly’s, even before she was beaten to death by a stranger. While everyone who lives a semi-public life is subject to a degree of jealous snark and lascivious speculation, I never heard anyone who knew her say a disparaging word about her.She was as she seemed, a bright and dutiful girl who worked hard and acquitted herself with dignity, who never took her gifts for granted or presumed that her small measure of celebrity made her in any way more worthy than the rest of us.

She was as she did: She was good.

There is no perfect way for men to redress the damage done by reckless, desperate brutes. Bereaved families cannot be made whole; friends will not be assuaged by the application of “justice”-whatever that may be. Trajectories of untold lives are deflected in unknowable ways by insensible violence. Our world is not what it could be or might have been and there is nothing that an executioner can repair.

We are tough and determined animals when we are cornered, and most of us are lucky that we never have to meet ourselves at the extremes of behavior. Most of us are never tested in violent situations, most of us have no idea of what hard choices we might make to try and save ourselves. We should be thankful that our lives are no more dramatic than they are; every night that we are able to fall asleep imagining ourselves safe is a gift we should appreciate.

It is difficult for most people who read newspaper columnists to imagine a life scuttling through the alleys of other people’s neighborhoods, looking for a chance to perpetrate some opportunistic crime. Maybe we have been-maybe we still are-poor, but we’ve never known the sort of despondent hopelessness that might cause us to consider the kind of nihilistic invasion of home and person Anne Pressly’s killer committed.

Most of us live in more or less ordinary ways and commit only the most quotidian offenses. Most of us have a moral floor which we’ve never felt fall away, which we imagine is as low as we can possibly go.

But we are not naïve, and we understand that monsters are more likely made than born, and that we have limited powers of comprehension. It is difficult for most of us to contemplate what happened to Anne Pressly-the details that were brought out at trial were sickening and sobering. They laid open an ugly, visceral part of the world that our culture often caricatures as horror gore. They make you want to cry, not just for the victim, but for a world that admits such cruelty and any thinking thing that would design it.

And so you come around to accepting that bad things happen to good people, and that the tritest words are sometimes all there are to mumble. There is an evil in the world, against which none of us have been inoculated. All we can do is trust in each other, in the imperfect systems we’ve installed to enforce peace. All we can do is weep and pray and try to do the right thing, especially when it’s hard.

All we can do is try to be good.

pmartin@arkansasonline.com

Perspective, Pages 84 on 11/15/2009

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Posted 26 days ago

Agnew speeches sparked move toward soft news - Bangor Daily News

It remains the most influential indictment of American journalism ever made. Forty years ago today, this famous figure began railing against the corporate media. “A broader spectrum of national opinion should be represented among the commentators of the network news,” he argued, explaining that “men who can articulate other points of view should be brought forward, and the American people should be made aware of the trend toward the monopolization of the great public information vehicles and the concentration of more and more power over public opinion in fewer and fewer hands.”

American democracy's perilous dependence on the corporate, capitalist media had previously been detailed. Critics such as Upton Sinclair and artists like Orson Welles had warned of the dangers posed by concentrated media power. But this critic was a national politician, and his prominence insured the wide distribution of his populist critique. This spokesman for democratic media reform was none other than the Republican vice president of the United States, Spiro Agnew.

The attacks on the media perfectly encapsulate the cynical brilliance of the Nixon administration. Scripted by Pat Buchanan and Bill Safire, and vetted by President Richard Nixon, Agnew’s speeches (there were several) began in Des Moines, Iowa, on Nov. 13, 1969. They proved remarkably successful. Agnew appeared on the cover of Time and Life magazines, special features on his criticism aired on all three national broadcast networks, and invitations to speak to civic and community organizations flooded his office.

The speeches were notable for both their content and style. No successful national politician had so forthrightly attacked The New York Times or CBS News. Stylistically, the speeches were filled with insults (barely) cloaked in peppery, alliterative phrases. But hidden beneath Agnew's name-calling was a far more serious in-dictment of media consolidation. This part of the speech — now largely forgotten — changed the American media landscape forever.

In the newsrooms and executive offices of American media organizations the attack led to a great deal of internal self-examination. At CBS News, Charles Kuralt already had been assigned (“On the Road”) to report back on rarely reported aspects of America, and shortly after Agnew's speeches NBC News sent two reporters out to do the same thing. A survey of local television stations revealed that 115 of 123 stations had started “a serious search” for more “good news items” after Agnew's attack. Local news turned more toward soft news and light features, beginning a move away from critical reporting that has continued to this day.

The New York Times responded by implementing the OpEd page after years of internal debate. John B. Oakes, the editorial page editor of the Times who conceived the idea of the OpEd page (basing it upon a commentary page in the old New York World called the Page Op), had tried to launch the innovation for more than a decade. The publisher agreed only after the White House's criticism could no longer be ignored. Oakes later described Agnew as typical of the oppositional voices he wanted represented in the Times. The first edition of the OpEd page featured both a critical assessment of Agnew's speeches and an unflattering caricature of the vice president.

Both Agnew and Oakes professed a belief in the value of a diverse marketplace of ideas, but they held divergent philosophical views on the media's social role. Oakes believed the media should lead and teach, invigorating the public sphere with fresh perspectives and ideas. For Agnew, the media's responsibility was to be re-sponsive to the masses. This essential question — whether the news media should lead public opinion or reflect it — remains unresolved four decades later. But with the rise of the blogosphere, Fox News, the decline of journalistic authority and the fragmentation of audiences, Agnew's vision clearly holds the upper hand.

Were Agnew alive today, he would undoubtedly be pleased by his contribution to the current media environment. Never have the American media been bombarded by such constant criticism — from both the right and the left. The motivations, assumptions and biases of professional journalists are closely and constantly examined, and the authority of their work has correspondingly eroded.

This was Agnew's ultimate goal; he envisioned a future where journalists would be called down “from their ivory towers to enjoy the rough and tumble of public debate.” Relishing the cacophony and name-calling incited by his speech, Spiro Agnew would have loved the blogosphere. For better or worse, we live in his world.

Michael Socolow is an assistant professor in the department of communication and journalism at the University of Maine.

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Posted 28 days ago

Stray Questions for: Kevin Brockmeier - Paper Cuts Blog

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Posted 28 days ago

Dwight David Honeycutt for Conway School Board from RolandHoneycuttJr - Video

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Posted 29 days ago